Groove Technologies has unveiled a game-changing product, masterminded over a year by their new Product Manager, Shay Kababia, to redefine the casino experience.

This technological advancement comes swiftly after Groove's transformative rebrand, embodying the company's forward-thinking ethos.

Kababia, in collaboration with his dedicated developer team, have relentlessly worked to augment Groove's portfolio. Their new tool, a user-centric data-driven recommendation system, sports a sleek UI/UX design. It furnishes operators with a four-tiered display based on in-depth player behavior insights: Suggestions, Latest Games, Upcoming Releases, and Might Catch Your Eye.

The innovative feature aims to amplify casino ROI by tailoring content to cater to specific casino audience preferences. Its user-friendly design opens doors for users to explore a vast array of content from over 100 collaborators, including the fresh GrooveStudio.

In the wake of its rebranding, Groove's core solutions, GrooveOn (turnkey) and GroovePlay (aggregation), under an all-encompassing tech canopy, enjoy the backing of a team many regard as the industry's technical elite. This team is now further fortified by Shay's inclusion.

Groove continually fortifies its connections with an expansive network of partners, ranging from payment gateways and automated KYC to affiliate networks, AI specialists, and top-tier game developers.

On the subject, Shay Kababia remarks, “This cutting-edge tool ensures operators managing multiple brands have a distinct lobby tailored to pivotal metrics. Our team's unyielding efforts have positioned Groove at the forefront with this launch. Its influence is palpable among our operator circle.”

Yahale Meltzer, the COO and a founding member of Groove, comments, “Shay and his unit have been pivotal in fulfilling our dedication to enhancing service quality for our operator group. Our state-of-the-art ‘Recommender’ tool is setting new benchmarks, redefining how operators and casino brands engage with their audiences.”

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