Get ready for one of the most important dates in the global gaming calendar, G2E Las Vegas 2025, October 6–9, The Venetian Expo, Las Vegas, USA. As the iGaming and casino industry's top expo in North America, G2E is where the industry's leaders, innovators, and experts gather to find out what's next in gaming.
With more than 25,000 delegates and 400+ exhibitors expected, this conference is the ultimate place for anybody who works in iGaming, land-based casinos, sportsbook betting, payments, tech, and beyond.
What is G2E Las Vegas?
Hosted by RX (Reed Exhibitions) and American Gaming Association (AGA), G2E has been the go-to show of the industry since 2001, when it first emerged as a replacement for the World Gaming Congress & Expo. It has grown to become the largest and strongest gaming trade show in North America, bringing together players from all corners of the industry.
Since its inception, G2E has played a critical role in shaping the direction of the gaming industry. It has been the driving force for many groundbreaking developments - ranging from digital slot technology and mobile sportsbook apps to biometric identification and artificial intelligence-powered analytics. Many landmark partnerships and product launches that have spearheaded industry transformation have been born at G2E.
It reunites operators, suppliers, regulators, technology companies, investors, and analysts from across the globe — all united in seeking what's coming next in gaming's rapidly changing universe. From emerging tech to shifting regulations and developing trends, G2E reports on it all. It's a place to introduce new products, establish strategic alliances, and stay ahead of the curve with the sector's brightest minds.
Why Las Vegas?
There is no better location in which to host a gaming expo than Las Vegas – the planet’s hub of casino fun. Home to some of the globe's best-known casinos and gaming resorts, Vegas has been a center of innovation, business, and imagination for the global gaming industry for decades. Its position as a gaming, hospitality, and entertainment leader makes it the obvious location for an event as prominent as G2E.
The Global Gaming Expo was first produced in Las Vegas back in 2001, and the show has been held in the city ever since. Over the last two decades, the show has grown with the industry itself — adapting to the fluctuations in regulation, the development of new technologies, and the up-and-down nature of the market. From early debate on Internet gambling to today's discussions around AI, blockchain, and cross-channel gaming, Las Vegas has been the ubiquitous backdrop for progress and transformation.
The Venetian Expo, located on the internationally renowned Las Vegas Strip, is the ideal venue for G2E. Its world-class facilities, large exhibit spaces, and flexible networking spaces provide all elements required for successful business, interaction, and knowledge transfer at the global level.
What to Expect in 2025?
A massive Exhibition Floor
G2E 2025 will feature over 400 exhibitors showcasing everything from the latest slot machines and casino management software to mobile sportsbooks, fintech products, and AI-driven analytics platforms. Attendees have hands-on access to the latest technologies reshaping online and land-based gaming.
Industry-Leading Education
The G2E conference program will include sessions with the industry's foremost executives, policy makers, and analysts. Some of the topics will include:
- North American regulatory updates
- The expansion of cashless payments and digital wallets
- Player protection and responsible gaming
- AI, blockchain, and data-driven gaming innovation
- Mergers, acquisitions, and investment trends
Unrivaled Networking Opportunities
With thousands of decision-makers in one place, G2E is the perfect venue to meet operators, suppliers, and partners from all across the world. From planned networking occasions to casual conversations at exhibitor stands, each encounter is a chance to broaden your professional circle.
Product Launches and Demos
Many companies choose G2E to debut their newest games, platforms, and hardware. Attendees get first looks at yet-to-be-released innovations — and a chance to talk about them face-to-face with the innovators.
Who Will Be There?
G2E attracts a powerful class of participants, including:
- iGaming operators like BetMGM, FanDuel, DraftKings, Caesars, and Bally's
- Casino resorts like MGM Resorts, Wynn, and Hard Rock International
- Tech and platform providers like Light & Wonder, Aristocrat, Playtech, and IGT
- Payment and fintech innovators like Trustly, Paysafe, and Nuvei
- Gaming regulators, legal experts, and public policy experts
- Media, affiliates, and traffic-generating and visibility organizations
The event also enjoys the support of top sponsors and investors that include some of the biggest names in gaming, technology, and finance. Category leaders like Light & Wonder, IGT, Playtech, and Aristocrat Gaming are returning headline sponsors, having seen the unmatched exposure G2E provides among North American operators, regulators, and buyers. For these companies, G2E is not just an exercise in branding — it's a strategic means to introduce new technology, connect with customers, and stay top-of-mind in a fast-evolving business.
Sponsors benefit from face-to-face interaction with high-value prospects and existing partners, while investors gain exposure to early-stage innovation and emerging startups that have the potential to transform the industry. With so many senior executives in attendance, G2E is also a prime target for mergers, acquisitions, and investment meetings.
For both seasoned corporations and emerging companies, the visibility and business potential offered by G2E Las Vegas make it a vital part of their annual strategy.
How to Get the Most Out of Attending G2E Las Vegas 2025?
If you're serious about gaming, be it online gaming platforms, casino technology, or policy regulation - G2E Las Vegas is where you belong. It's not just an expo with booths and product demoing; it's a lively industry conference that brings choice-makers, visionaries, and entrepreneurs together in a single setting. The environment is intended to promote serious business discussions, build long-term partnerships, and showcase the innovations that are shaping the future of gaming globally.
By attending, you'll build valuable business relationships that can lead to strategic partnerships and new business relationships. You'll receive immediate exposure to where the industry is heading - not just through keynotes and panels, but by observing emerging technologies, market trends, and consumer behavior trends on the expo floor. The expo offers access to new tools, platforms, and services that can enhance your operations, marketing, and compliance programs, setting up your company for success.
G2E is also the ideal setting in which to compare your company’s performance and gain inspiration from industry peers. Regardless of your objectives – raising capital, growing a start-up, entering the North American market, or simply remaining ahead of the curve -the event offers high-impact learning and networking.
This all occurs in Las Vegas - a city where ideas become reality. Between sessions and floor time, you have the luxury to unwind with world-class dining, legendary entertainment, and the ever-present energy that only Vegas can deliver. G2E Las Vegas is not only productive -it's an experience that charges your vision and your business.
Meet Groove Technologies at G2E Las Vegas 2025
Groove Technologies will be on the ground at G2E Las Vegas 2025, bringing its signature game aggregation platform and robust back office solutions to one of the industry's biggest stages. Groove works with iGaming operators around the world to deliver scalable, high-performance technology built for today’s market challenges—from seamless content integration to data-driven player tools.
If you’re attending G2E and would like to connect with the Groove team, you can reach out via our Contact Us page to schedule a meeting. Just leave a message with your details and area of interest, and a member of our team will follow up to arrange a time that works for you.
See you in Vegas!